Griff’s show will be the first in a series of events which are part of the charity’s brand-new Day of The Girl music initiative aimed at empowering girls and young women and amplifying their voices.
Through a celebration of young, woman-identifying talent, the initiative aims to create a moment that highlights the specific challenges girls and young women face around the world, and to raise vital funding to help War Child protect, educate, and stand up for the rights of children affected by conflict.
An innately independent force in the music scene, Griff’s raw and ruminative pop offering has been shaped by life experience, challenge, and her own personal journey to find identity, solace and expression.
Griff said: “It is an honour to be curating and headlining this very special gig for War Child, and to be doing my bit for Day of The Girl. It is such an important initiative and one which I really stand behind not only as a female performer, but as a woman in a world where unequal opportunity and challenge for female-identifying individuals is still rife – particularly in the communities which War Child operate in. I am proud to be lending my voice to help amplify those of girls and young women everywhere.”
The event will be supported by YouTube Music- a music app made for music listening on top of the magic of YouTube: making the world of music easier to explore and more personalised than ever. Whether you want to listen, watch or discover - all the ways music moves you can be found in one place - not just music videos, but official albums, singles, remixes, live performances, covers and hard-to-find music you can only get on YouTube.
Also supporting the event is AMIGAS - a new female-run consultancy offering a wide range of live services to the music and events industry, to produce the event, and provide mentoring opportunities for young women to gain experience of the live industry.
As part of the initiative, War Child and Abbey Road Studios will also be hosting a music industry day in celebration of Day of the Girl which will take place at the iconic studios themselves. Further details on this will be released next week. Then completing the event line-up for the Day of The Girl roster is a unique gaming livestream, hosted via YouTube on Saturday 9th October. Featuring a host of gamers all playing games either developed by a female lead or with a strong female lead character, fans will be able to enjoy gaming streams and donate to War Child via the streamers YouTube channel. More details on the event will be announced soon.
Charlotte Nimmo, Head of Fundraising Engagement at War Child said: “We are thrilled to be launching Day of The Girl, and to be doing so with the weight of all these incredible people involved makes it all the more special and exciting. This initiative will really give us the opportunity to address and challenge some of the key issues impacting girls and young women today and help us raise the crucial funding we need to support children and girls affected by conflict. Girls are often disproportionately affected during the conflict cycle, and we need to be there to provide the services they need so that they can thrive and feel empowered - because these girls and young women could be leaders of the future.”
In 2020 War Child supported over 85,582 girls and women, and money raised from Day of The Girl will help bolster that figure, so that the charity can them cope and recover from their experiences and support them on the issues that affect them most - including early marriage, access to education, and their rights.
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Notes to Editor:
About War Child
War Child UK is the only specialist charity for children affected by conflict. For more than two decades we’ve been driven by a single goal – for no child’s life to be torn apart by war. We aim to reach children as early as possible when conflict breaks out and stay to support them through their recovery – keeping them safe, helping them learn and cope with their experiences, and equipping them with skills for the future. We understand children’s needs, respect their rights, and put them at the centre of the solution and campaign for changes to policies and practices to support children in conflict, working with children and young people themselves to demand their rights. Together with our partners we deliver our vital, life-saving work in 15 countries across Africa, Asia and the Middle East, and Latin America. In 2019 alone, we reached over 100,000 children.
About YouTube Music
YouTube Music is a music app made for music listening on top of the magic of YouTube: making the world of music easier to explore and more personalised than ever. Whether you want to listen, watch or discover - all the ways music moves you can be found in one place - not just music videos, but official albums, singles, remixes, live performances, covers and hard-to-find music you can only get on YouTube.
About Abbey Road
A global music icon and the world’s first purpose-built recording studio, Abbey Road Studios has been home to countless landmark recordings and pioneering advances in music technology over the last 90 years. The studios’ phenomenal history encompasses celebrated work by artists from The Beatles, Pink Floyd, Fela Kuti, Kate Bush, Oasis and Radiohead to Sam Smith, Florence + The Machine, Kanye West, Lady Gaga, Frank Ocean, Amy Winehouse, Brockhampton and Adele, as well scores to films. Since stereo was patented at Abbey Road in 1933, the studios have been home to numerous innovations in recording technology and continue to innovate today with Europe’s first music tech incubator, Abbey Road Red.
About MMF
The MMF UK is the world’s largest professional community of music managers. Since its inception in 1992, the MMF has worked to educate, inform and represent UK managers as well as offering a network through which managers can share experiences, opportunities and information. The MMF membership stands at over 1200 managers based in the UK and all around the world. The MMF aims to support managers’ continuous professional development within an evolving music industry, create and highlight opportunities to develop and grow artist businesses and provide a collective voice and leadership to affect change for a transparent and fairer music industry for artists and their fans.
About she said.so
shesaid.so is a global community of women and gender minorities in the music industry. Independently built in London by Andreea Magdalina in 2014, shesaid.so has since grown to 12,000+ members around the world across 15+ chapters including New York, Los Angeles, France, Germany, Sweden and South Africa to name a few. Our international community is diverse, ranging from artists, composers, musicians and other creatives, through to C-SUITE leaders, mid-level executives, small business owners, freelancers and 18-25s. We achieve our mission through community design, mentoring programs, networking, educational content and other industry opportunities.
