Together we have proved live music can change lives.
From 2009 -2020, 80 of the biggest and best British artists have performed across venues in London & Manchester as part of BRITs Week together with O2 for War Child.
Together we built an award-winning partnership that has generated mass awareness, reached thousands of O2 customers and worked with the biggest names in the business, not to mention raised over £5 Million to change the lives of children caught up in the crossfire of conflict.
Together we have proved live music can change lives.
These shows received over 100,000 prize draw entries from the UK public to win tickets, resulting in a significant increase in awareness for O2 and War Child UK.
Not to mention, unique access to talent with exclusive content for O2 creating a spike in consideration and increased sales. In 2020 we achieved an incredible overall reach of 103,337,554 across 63 online and print articles.